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Motive vs Lytx Cost Calculator

Compare what Motive and Lytx would cost your fleet per month and over a full contract. Adjust every figure to match your quotes.

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Topics

  • About Motive
  • About Lytx
  • Motive and Lytx pricing
  • How they compare
  • Sources

About Motive

Motive (formerly KeepTruckin) built its business on ELD compliance for trucking and has grown into a full fleet platform covering GPS tracking, AI dash cams, fuel management, driver safety scoring and its own fleet fuel card. It is particularly strong with owner operators and small to mid-size trucking fleets, and is one of the few major providers offering shorter contract terms, with 12-month minimums common.

About Lytx

Lytx is the global leader in video safety and video telematics. Its DriveCam program pairs AI dash cameras with managed driver coaching workflows and risk detection, and it is the safety layer of choice for many trucking, waste and distribution fleets. Lytx focuses on video-first safety rather than being a general fleet management suite, and integrates with platforms such as Geotab and Fleetio.

Motive and Lytx pricing

Motive does not publish fixed prices, but third-party estimates and buyer reports in 2026 consistently place it around $20 to $45 per vehicle per month depending on the plan, with hardware often discounted or bundled on longer terms. Lytx is quote-based and does not publish prices; buyer reports place typical programs in the range of roughly $30 to $60 per vehicle per month depending on camera hardware, AI features and coaching services, with camera hardware around $200 to $400 per vehicle when itemized. The defaults below reflect a mid-range program. The calculator multiplies each side's per-vehicle subscription by your fleet size and contract length, adds upfront hardware, and compares contract totals, which is the only fair way to compare offers with different hardware and term structures.

How they compare

These two overlap on video safety but differ in scope, so compare them only on the video and safety capability both offer, and remember the telematics platform is also covering tracking and compliance in its price. These overlap mainly on video safety: Motive includes AI dash cams as part of a full fleet platform, while Lytx is a dedicated video safety program with managed coaching. Fleets wanting one system usually pick Motive; safety-first fleets that already have telematics often layer Lytx on top instead.

Sources

  • Motive reviews on Trustpilot
  • Lytx reviews on Trustpilot
  • Fleet Logging: 50 Best Fleet Management Companies
  • Fleet Logging: 33 Best Fleet Dash Cam Systems

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